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Kendrick Lamar

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Why Do Big Artists Like Kendrick Lamar, Nicki Minaj, Drake, and Beyoncé Skip Columbus on Tour?

Ohio fans have long been frustrated by the absence of some of the world’s biggest music stars on the city’s concert calendar.

While some major artists, like Chris Brown, Nicki Minaj, and Drake regularly perform between Cincinnati & Columbus, it’s rare to see superstars like Beyoncé, Kendrick Lamar, and Usher make a stop.

Even when big names do announce a show, it doesn’t always pan out.

Nicki Minaj Presents: Pink Friday 2 World Tour - New York

Source: Jamie McCarthy / Getty

1. Market Size and Audience Demand

Columbus is a vibrant city, but doesn’t have the same population density or audience potential as major metropolitan areas like Chicago, New York, or Los Angeles.

The demand for big-name shows in these larger markets is hard to match, and artists often prioritize cities with the largest populations to maximize ticket sales and profits.

While CBus has a loyal fanbase, it simply doesn’t offer the same draw in terms of ticket sales for global superstars who rely on massive crowds to justify their multi-million-dollar tours.

The financial considerations of touring mean that artists need to be sure they’ll fill seats and see a return on investment, and sometimes smaller markets like Columbus aren’t able to guarantee the same levels of sales as larger cities.

Beyoncé RENAISSANCE WORLD TOUR - Kansas City

Source: Kevin Mazur / Getty

2. Tour Routing and Logistics

Tour planning is a complex and costly operation. Artists like Beyoncé, Kendrick, and Usher often plan their routes based on the best logistical flow, which minimizes travel time, cuts down on backtracking, and helps with production demands.

Columbus is located between Chicago, St. Louis, and Nashville, and often artists opt to skip it in favor of these larger cities, where they can play to bigger crowds and enjoy better infrastructure.

If an artist’s tour already includes nearby cities like Chicago or Detroit, adding an additional show in Columbus might not make sense for logistical or financial reasons.

It’s more cost-effective for many tours to group cities that are geographically close together, and Columbus can sometimes fall through the cracks.

Lil Baby & Friends Birthday Celebration Concert

Source: Prince Williams / Getty

3. Competition from Nearby Cities

CBus has stiff competition from neighboring cities. Chicago, in particular, is a major cultural hub that often hosts some of the biggest names in music.

The city is known for its large venues, and status as a prime tour stop.

Artists like Bey and Kendrick often choose Chicago or Detroit over Columbus because it provides the potential for a larger fanbase and a bigger return on investment.

Additionally, cities like Detroit and Nashville are also popular stops for artists, and Columbus can get lost in the shuffle.

Many tours simply bypass Columbus because nearby cities can offer the same audience size and demand, but with larger or more specialized venues.

Panthers Colts Press Box

Source: Will Palaszczuk / Will Palaszczuk, WFNZ

4. Venue Capacity and Infrastructure

While Columbus has a few prominent venues, such as Nationwide Arena and The Schott, we are often not as suited to the scale of major pop or hip-hop productions.

Superstars rely on large, high-tech venues that can accommodate their intricate stage setups, lighting, and sound systems.

Venues in larger cities often offer more advanced technology and more comfortable accommodations for the high-level production teams behind these massive tours.

While Ohio Stadium can hold over 100,000 fans at it’s fullest, it doesn’t always have the same amenities or technical capabilities that other, more specialized arenas might offer.

Taylor Swift | The Eras Tour - Toronto, ON

Source: Emma McIntyre/TAS24 / Getty

5. The Mega-Artist Effect

Global superstar tours are enormous financial operations, involving elaborate productions, teams of technicians, and a vast promotional machine.

These artists need cities that not only provide large crowds but also meet the technical demands of their shows. While Columbus has a loyal following, it’s not always able to provide the kind of infrastructure needed to support these mega-tours.

For example, while Taylor Swift and Kanye West have performed in Columbus in the past, those events are few and far between.

The scale of these artists’ shows requires major coordination, and some venues in CBus just aren’t suited to accommodate the complexity of a tour of that magnitude.

kanye west

Source: Getty Images / Getty

6. Past Experiences and Audience Reception

Lastly, past experiences in Indianapolis could also play a role in an artist’s decision to return or skip the city altogether.

If previous shows had issues with attendance or logistics, artists and their teams take note. This is a common practice in the industry, as the artists themselves want to ensure their shows are a success.

 

RELATED: Kendrick Lamar Announces 2025 “Grand National Tour” With SZA

6 Reasons A-List Artists Might Skip Your City While Touring  was originally published on ronehot1009.staging.go.ione.nyc