Power 107.5 is Now Yeezy 107.5!

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FOR IMMEDIATE RELEASE:

Source: Radio One / Radio One

Radio One Columbus Announces Temporary Change to Yeezy 107.5 FM

(Columbus, OH: September 19, 2016) – On Monday, September 19 at 4:00 p.m., Power 107.5 FM will flip to Yeezy 107.5 in honor of Kanye West’s highly anticipated The Saint Pablo Tour at the Schottenstein Center on Sunday, September 25, 2016. Kanye West, a Grammy award winning rapper and producer, is one of Power 107.5’s core artists. The station will resume use of Power 107.5 FM after Kanye’s performance in Columbus on Sunday.

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Theodore “Big Bink” Turner, Operations Manager for Radio One Columbus says, “Radio One Columbus is excited about being a part of Kanye’s show at the Schottenstein Center this Sunday.  This will be the biggest event this year in Columbus and we have always celebrated his life and music on Power 107.5. Kanye is an iconic artist with a huge influence. Radio One acknowledges how important it is that he chose to perform in Columbus and that is why we flipped to Yeezy 107.5”. To continue this momentum, Yeezy 107.5 will play Kanye West’s music all this week leading up to the concert and give our listeners the chance to win tickets to the tour and exclusive Saint Pablo Tour merchandise. We will also hit the streets with on air personalities LilD, DJ. Mr. King, and Big Bink. Radio One is requesting listeners to use the hashtag  #Yeezy1075 to show their excitement. This show is important to our audience so we want to be at the forefront and give our listeners want they want to hear.

Radio One, Inc. (radio-one.com), together with its subsidiaries, is a diversified media company that primarily targets African-American and urban consumers. It is one of the nation’s largest radio broadcasting companies, currently owning and/or operating 56 stations in 16 urban markets in the United States. Through its controlling interest in Reach Media, Inc. (blackamericaweb.com), the Company also operates syndicated programming including the Tom Joyner Morning Show, the Russ Parr Morning Show, the Rickey Smiley Morning Show, the DL Hughley Show, Bishop T.D. Jakes’ Empowering Moments, and the Reverend Al Sharpton Show. Beyond its core radio broadcasting franchise, Radio One owns Interactive One (interactiveone.com), the fastest growing and definitive digital resource for Black and Latin Americans, reaching millions each month through social content, news, information, and entertainment. Interactive One operates a number of branded sites including News One (news), The Urban Daily (men), Hello Beautiful (women), Global Grind (Millennials) and social networking websites such as BlackPlanet and MiGente. The Company also owns TV One, LLC (tvone.tv), a cable/satellite network programming serving more than 57 million households, offering a broad range of real-life and entertainment-focused original programming, classic series, movies and music designed to entertain, inform and inspire a diverse audience of adult Black viewers.  Additionally, One Solution combines the dynamics of Radio One’s holdings to provide brands with an integrated and effectively engaging marketing approach that reaches 82% of Black Americans throughout the country.

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Contact:  Safiyyah Amin

              Marketing Director

              samin@radio-one.com

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